Former BAPE head (and creator) NIGO has taken a new role as Uniqlo UT’s creative director, and one of his latest moves with the venture is partnering with longtime friend and collaborator Pharrell. Spotted on Hypebeast:

Hot off the heels of Pharrell’s performance at the Oscars last night, where he was also nominated for Best Original Song with his hit single “Happy,” we get a first glimpse at the forthcoming campaign, which features multi-talented artist and designer wearing the Japanese label’s 2014 spring/summer attire.

You can check out more pics and info on the gear here.

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